Do Societal Issues Belong at Work?by Wil SchroterOver the years, societal and political issues are topics that can either encourage healthy discussions and debates within the team or instigate friction and division within the company. The question is, HOW do we talk about these issues?Continue
What We "Lose" When We Sell Our Startupby Wil SchroterWe easily take for granted all the rewards our startup provides, and we often find this out after it's already gone.Continue
When is the Right Time to Give Up Equity?by Wil SchroterEquity is the most important asset of a startup, both in its formation and as it grows. As such, we have to be super mindful of when (and how hard) we pull that trigger. Continue
A Growth Marketing Stack for Startupsby Tristan GillenThe tools and software you use in your day-to-day sales and marketing are called Martech. This is an abbreviation of “marketing technology” and this is what you should know about how to stack it.Continue
The Right Way to Ask for an Introductionby Wil SchroterIntroductions are favors, and favors have value. How we ask for an introduction is an important component not only to ourselves, but to those we are asking to introduce us as well.Continue
How do I leave my Startup Stress at Work?by Wil SchroterWhile startup stress might not ever diminish completely, how we manage it can help us navigate balance in our lives as Founders.Continue
How a Founder should Communicate in Crisisby Wil SchroterDuring a crisis there is no time for fluff. Knowing how to communicate directly and effectively is exactly what our startup needs.Continue
Everything You Need To Know About Pitching Investorsby The Startups TeamEverything you need to know about pitching, from what your pitch to include to how to create a killer pitch deck to the things you should absolutely NOT do.Continue
When Should My Side Hustle be Full Time?by Wil SchroterNow that we're getting some traction on our side hustle, the real question is, when do we go all in?Continue
What Should I Never Say to an Investor?by Wil SchroterMore often than not, what we avoid saying to investors is as valuable as what we do say.Continue