How to Write a Business Plan For Investors (That They Will Love)by The Startups TeamYou want to write a great business plan that investors will love, but you have no idea how. Luckily, the experts at Bizplan have given us some great tips! Check out this in-depth, point-by-point breakdown of how to write an awesome business plan.Continue
What Is a Startup Company, Anyway?by Emma McGowanWhat is a startup? Let these startup founders clear it up once and for all.Continue
How to Value a Startup — 10 Real-World Valuation Methodsby Emma McGowanStartup valuation is more art than science, let’s explore both. Here are 10 tried & true methods for figuring out how to value a startup.Continue
Stop Glorifying Hustle Porn by Wil SchroterThe adrenaline to overexert and overwork yourself so you can get more things done is a hustle that no founder should be investing into. Here’s why.Continue
We Only Get to be Great at One Thingby Wil SchroterOftentimes, Founders are stuck in the idea that they need to add more features to make their product appealing and saleable. Instead, our focus should be on making sure that we’re doing the core product right — and nothing else matters.Continue
How to Create a Customer Journey Map for Your Inbound Sales Funnel by Adam SteeleA customer journey map is one of the most helpful tools you can create for your business. In this article, we outline how you can create your own customer journey map using buyer personas, content marketing, and more. Continue
Our Latest Success May Be Our Lastby Wil SchroterWe need to recognize that whatever our latest success may be, it may in fact be our last big hit — and that's OK.Continue
Manage Downside First, Big Opportunity Second by Wil SchroterWho cares how fast we can scale if we're not around long enough to do it?Continue
When is the Right Time to Give Up Equity?by Wil SchroterEquity is the most important asset of a startup, both in its formation and as it grows. As such, we have to be super mindful of when (and how hard) we pull that trigger. Continue
A Growth Marketing Stack for Startupsby Tristan GillenThe tools and software you use in your day-to-day sales and marketing are called Martech. This is an abbreviation of “marketing technology” and this is what you should know about how to stack it.Continue