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Conferences and B2B networking events can be a great catalyst for growing your startup, but only if you're prepared to "work the room" in the right way.

The best elevator pitches keep it short, simple, and audience-focused. Going up!

There are actually 3 Elevator Pitches that you should have handy. Here's how to get them ready to go:

Didier Elzinga, founder of Culture Amp, talks about the concept of "diversity debt" -- and how he's figured out how to pay it down.

Guerrilla marketing is great - when it's done right. But when it's done wrong, it can go very, very wrong.

Market research is essential for any company, from tiny startups to massive corporations, but you have to do it right for it to work.

This is how great partnerships are built, how great products are brought to market, and how the best returns are ultimately made.

While crowdfunding investors may not be angel investors per se, there’s a good chance they will be. It’s only a matter of time.

Trust is one half of the fuel that propels business opportunities. The other half is consistency. Without either, you’re doomed to mediocrity.

Is a great idea enough to win a hackathon?