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You've heard the terms "founder" and "co-founder." But what do you really know about them? Here's everything you need to know.

In this section of our Funding Series, we'll look at 6 assets a successful business will use to raise funds and then go a bit deeper into some pitch deck examples and some key points that will help you raise money from prospective investors.

There are lots of really bad ways to ask for capital for your business and a few good ones. In this section of our Funding series, we are going to focus on the good ways to ask for capital that will spark interest from investors!

In this section of our Funding Series, we will show you how to use customer segmentation to improve customer service, customer experience, customer relationships, customer retention, and customer feedback.

Most pitch deck financial projections wind up being incredibly hard for potential investors to understand. In this section of our Pitch Deck Series, we're going to provide you with a killer financial projections slide template that's easy to use and will impress investors.

A good Operating Model focuses on showing that you’ve thought carefully about how your processes will handle critical costs and streamline operations across business units. In this section of our Funding Series, we cover everything you need in your Operating Model.

Your revenue model can be broken down into two areas — how you will make money and how that plan will scale. In this section of our Funding Series, we'll dig into how you’re going to talk about the mechanism of how your revenue model works.

The Market Size explains just how much potential for growth your startup has. Investors want to know you're solving a painful problem in a giant market. In this section of our Funding Series, we are going to unpack how to go about estimating and presenting market size.

In this section of our Funding Series, we’re going to walk through each element one at a time, to give you the best way to truly understand the full anatomy of a business plan, and by way of that, every other type of investor document you will need to create successful pitch decks.

Why go at it alone, when you can learn straight from the source? Business books that have already helped millions of entrepreneurs can guide you along the way to obtaining a sustainable business. Here are the 13 best business books that will help "lead" you on your path.