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It's not that you should ignore the bedrock principles of marketing. The key is taking traditional marketing's chapter-and-verse fundamentals and putting a new spin on the approach.

A source of employee dissatisfaction is ALWAYS a lack of communication.

The list of 100+ Slack apps and tools to satisfy product managers’ needs.

I encourage my team to take risks and make mistakes — so long as they take ownership of them and learn something in the process. Making a ton of mistakes is fine, as long as they’re not old mistakes.

Whether you’re solving an isolated problem, or one that will get your startup on the billion dollar unicorn list, challenging assumptions with a blank space like the humble sticky note can help you unleash the deep thinking it takes to get there.

No matter what stage you’re at, whether you have a product or not, use growth and traction methods and apply them to your business needs.

GoodTalk is “a Slack Bot that helps managers and employees have more productive meetings” in order to help get the most out of one-on-one exchanges.

Have your calendar work for you and make yourself more thoughtful by adding important dates, not just meetings, to your calendar

Make sure you know exactly who you’re meeting with—and why—by using your calendar to its fullest extent by adding in useful metadata.

Create a schedule for the times you work best during the day—and stick with it. You will be more productive, and be able to accomplish more throughout the day.