Can I Go Back to Having a Boss?by Wil SchroterAfter being a Founder, the thought of becoming the employee once again may feel like a monumental step backward. But being an employee again does have its advantages.Continue
My Startup is Tanking, But am I Safe?by Wil SchroterIn order for Founders to stay sane, we have to separate "my startup is failing" from "personal safety."Continue
Will Investors Fund Just an Idea? by Wil SchroterThere's a commonly-held myth that startups get funded with great ideas. But how much truth to that is there, really?Continue
Focus On What You DON'T Want to Doby Wil SchroterWhat happens when instead of worrying about the things we want to do, we focus on the things we never, ever want to do again? How can that start to take huge steps in reducing our overall stress?Continue
What's the Cost of a Toxic Employee?by Wil SchroterNearly every startup deals with a "toxic employee." And every minute we wait to address the issue, we create an even bigger organizational challenge that will be way too hard to tackle down the road.Continue
Customer Segmentation for Startups and Small Businesses | Startups.comby The Startups TeamIf you're going to effectively market to your consumer base, you have to go through a process called "customer segmentation." Here's what it is, and how to do it.Continue
How Do I Get More Equity Back?by Wil SchroterGiving equity away is easy. Getting it back is super hard. So while we can get some stock back into our coffers, we have to focus more on how quickly we give it away than how we get it back.Continue
Will Investors Let Me "Cash Out" on a Future Funding Round?by Wil SchroterHow do Founders go about getting cash out of their startups long before the startups ever cash out themselves?Continue
What Are The Pros/Cons of Work From Home?by Wil SchroterOver the past few years we've developed a significant work from home policy at Startups.com. Here's what we've learned from our experience. Continue
Why Should I Avoid Paying People with Equity?by Wil SchroterAs Founders, we tend to spend equity like it's free — only to come to learn that equity is not only expensive now, it's way more expensive later as the company grows. And we now hold less of it.Continue