Founder Consequencesby Wil SchroterAs a Founder, every single word, phrase, and statement you utter has consequences. When you speak, make sure you’re ready for the pros and cons, and eventually, how it will affect your Startup.Continue
My Unhealthy Relationship With Workby Wil SchroterNope, this isn’t about love. This is about developing unhealthy relationships with family, friends, and anyone within your social circle because your toxic work life is making everything else toxic.Continue
The Risk of Trading Vulnerability for Opportunityby Wil SchroterAt the early stages of a startup, Founders often seek to partner with a co-founder in the hopes of growing the company. But what Founders don’t realize is that it may be too early to look for a partner, or even too risky.Continue
We Only Get to be Great at One Thingby Wil SchroterOftentimes, Founders are stuck in the idea that they need to add more features to make their product appealing and saleable. Instead, our focus should be on making sure that we’re doing the core product right — and nothing else matters.Continue
Flee Your Overpriced Cityby Wil SchroterYears ago, when a business needed to expand, they often moved to a big city, brought key employees in, and raised funding to cope with a much higher cost of living. But times have changed.Continue
How to Create a Customer Journey Map for Your Inbound Sales Funnel by Adam SteeleA customer journey map is one of the most helpful tools you can create for your business. In this article, we outline how you can create your own customer journey map using buyer personas, content marketing, and more. Continue
In Our Darkest Hour Where Do We Find Hope?by Wil SchroterDespite the onslaught of negativities, failures, and success seemingly slipping away, when a Founder remains optimistic, they can always redirect focus on what to do next.Continue
The Curse of the 37-Year-Old Founderby Wil SchroterThere comes a time in all of our lives where everything seems to be happening at once. For normal people, it's manageable, but for Founders, it's damn near deadly.Continue
7 On-Page SEO Tips That Will Help to Boost Your Search Engine Rankingsby Adam SteeleSearch engine optimization involves using certain tactics to help your website climb the search engine results pages. Here are 7 tips on how to increase your business' on-page SEO.Continue
When Our Startup Works For Everyone But Usby Wil SchroterThe effort we put into our startup is a sacrifice in all forms and shapes, to the extent of spending less time with family, neglecting our health, or even getting a pay cut just to keep the business rolling. So, what happens when things work for everyone else but not for you?Continue