Are you targeting new businesses? Try acquiring a list of all new business license applicants. Do you have a budget for radio? Try news talk radio stations in your markets. Also try targeted news feed ads with Facebook and LinkedIn if that isn't already part of our PPC plan.
Quickest way to keep your content is to use the same inbound strategy you have had success with but "pay to play" use a small budget and you can start with $5 on most ad networks Facebook might actually be a good spot as you can target the fans of your industry magazines and your great promotiona...
There is a thing called big data and small data and you gather these type of demographic information from research on competition, neighborhood demographics, lifestyle, family routines in and out of a home, sometimes jargon and slang can be key identifiers of niche groups, there is no single way ...
Divide your task in multiple steps. Then tackle each one individually. First, think on how the industry (in your case professional studio rental, but also production agency) is developing in the next years. Think of the context, competitors, new technologies (in video production - AI generated ...
I echo the answers already given - but add that the skills in most short supply today are an understanding of data and analytics and how to tie these into the customer journey. Educate yourself using Avinask Kaushik's blog and newsletter. He wrote this blog post and it's invaluable as a starter...
Have you checked out http://www.leaddyno.com/ They integrate with stripe. But I'd need know what kind of business you have. Ecommerce? SaaS? Marketplace? Majority charge a relatively high monthly fee so if you think you'd use it often might be worth just paying a dev a few hundred bucks to buil...
I work extensively in the healthcare market. In particular I have quite a bit of experience marketing to MDs and other healthcare providers. And in my experience - that audience is not likely to be reached via social media. Medical professionals (particularly MDs) are mainly offline. Online bus...
It's easy to get hung up on the word "strategy." There's no magic in it: a GTM strategy is just a documented set of decisions and a plan. It's words on paper, and the purpose of it is nothing more than alignment. To hit your sales, revenue, and margin targets, you've gotta get and keep everyone...
If retention and monetization rates are healthy, and you want to focus on acquisition, I would go with the following: - Niche or vertical focused landing pages on your website, to build and grow a list of emails/phone numbers for your sales team. - An Adwords search campaign targeted at your co...
Essentially, you need to have clearer opt ins and make it very clear what you want to store and collect the users data for. So, as long as you can get people to opt in, you don't have a problem but if you can't it can affect everything dependent on the data you need.