Questions

Results for: Business Strategy

I work closely with an events agency in the UK, and have helped them manage the digital side of some massive events for clients like Samsung and Oracle. I'm also an official TEDx organizer, so I know a bit about the non-digital side as well. I've not come across many social media accounts or bl...

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First of all, get an NDA in place. Then discuss with the potential partner what type of resources they can provide you to assist with time to market and after launch. From resources to operations to marketing, etc; what is the overall sense of the partnership.

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I've set up a number of online courses, and also supported other business owners in their online course creation and hosting. This is a huge topic with a number of variables. You may decide to host your course on your own Wordpress platform, in which case you'll need: - a website (if you don't a...

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Start off with what you have written: Identify his message and mission. From what you write it sounds like his speaking presence is the way to go with this; maybe filming live presentations and selling them off as web/video. Or you could help him ghostwrite a book, and publish it yourselves on Am...

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I own a digital marketing agency and I LOVE helping people with technology solutions! There are soooo many different inexpensive/free tools and technology solutions out there that can really benefit your business! Some of the ones we use are Facebook's Power Editor, https://www.leadpages.net/, an...

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The patent process can be fairly expensive (depending on the product and your claims). I went through it over the course of several years (yes, you read that correctly) and it took MUCH longer than anyone projected and cost MUCH more as well. So depending upon your financial situation it might...

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The answer is yes, but it always depends. Let me begin by saying that the more knowhow, etc. involved, the easier it is to sell something without any patent protection. Otherwise, you are trying to sell something without protection and you get no protection until the patent issues, which may take...

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Since I spent over a decade working in government and then 3+ years selling into all levels of government at my last SaaS company, I'll provide my initial thoughts here. But there are no easy answers to this question as the 15 days without a response can attest. Your initial challenge (from the...

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I have always wondered about that model when it's not vertical and anyone can sell anything Digital, Physical or Service. (Gumroad, Selify, etc) Marketplaces tend gain traction faster when they are vertical and specific. My best word of advice would be to select the vertical that's bringing in t...

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Definitely DON'T go for funding at this stage. It would be just TOO COSTLY for you in terms of the stake you will have to give away for a limited amount. Most likely at this stage, you don't even have a clear picture if you really need the investment. Have you mobilized all the cash you can on ...

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