Mitigate risk. You're asking a store manager to dedicate space that costs money (and must generate revenue) to an experimental (unproven) product.

I've seen some cottage industry food sellers here in Detroit work out deals to set up and sell their products at local stores. They get a day or two to show the stores what they can do. If customers respond and buy a lot of the product, it opens the door for more shelf space. If not, the store lost nothing in giving it a try.

How do you set this up?

Free stuff. Give the decision-maker free samples of your product. If he or she likes it, you're on to the next step.

Enjoy making your good luck for yourself! I'm happy to discuss further by phone.